We’re storytellers so we’re naturally inclined to share meaningful experiences, thoughtful commentary and what’s happening at CKP that might be helpful to you. At least we hope so.
Time to spread good cheer with our 16 Days of Giving
CKP’s 16 Days of Giving campaign highlights our team’s favorite charities in Texas. We asked each member to focus on a nonprofit, describe their connection, and encourage everyone to join in the giving spirit.
Everything you wanted to know about social media tool kits
Nearly everyone is on social media, but not everyone knows the best way to use it. Like every form of communication, we all have our own ideas on how to use it for business. Sometimes it’s appropriate to enlist the help of your team, stakeholders, and partners to reach more people with important messages about your work.
How to increase your virtual team's connection
Do you struggle with how to increase team connection virtually? After interfacing recently with a number of teams now operating in virtual mode, it seems that one of the biggest challenges for leaders lies in maintaining the right amount of ongoing connection between dispersed team members.
How to talk about sensitive subjects at work
The consumer is critical to the success of every business. What they think about you can make or break your operations. So it’s no surprise that when most people think about integrated marketing and brand reputation, external communications is the first thing that comes to mind.
How to create a digital press kit reporters will thank you for
Creating a well-designed digital press kit is one of the most effective ways to cultivate positive relationships with media while representing your business in the best light. Think of a digital press kit as a one-stop shop where journalists can find everything they’ll need to write about your subject.
CKP receives 10 Crystal Awards for marketing and communications excellence
CKP has been awarded 10 Crystal Awards for 2020 from the American Marketing Association-Houston Chapter. The annual Crystal Awards acknowledges the region’s top marketing agencies.
Everyone should have a crisis plan and here’s how
By now everyone should know that every business, brand, and organization is bound to experience crisis. A crisis may not be happening within the four walls of your operations or directly calling you out for a customer service experience gone wrong, but we know that natural disasters, global health crises, and community unrest affect everyone.
From queso to tech, Austin brands found a way to give back during COVID-19
If you feel like you’ve heard “unprecedented” and “together” over and over again, you’re not imagining things. In fact, the descriptors capture the spirit of how the world was caught off-guard as COVID-19 challenged our way of life, and how collaborative solutions are needed to lessen the pain of those most affected.