We’re storytellers so we’re naturally inclined to share meaningful experiences, thoughtful commentary and what’s happening at CKP that might be helpful to you. At least we hope so.

content marketing, internal communications, social media, public relations, strategy, brand reputation Meilin Hyde content marketing, internal communications, social media, public relations, strategy, brand reputation Meilin Hyde

Everything you wanted to know about social media tool kits

Nearly everyone is on social media, but not everyone knows the best way to use it. Like every form of communication, we all have our own ideas on how to use it for business. Sometimes it’s appropriate to enlist the help of your team, stakeholders, and partners to reach more people with important messages about your work.

Read More
brand reputation, crisis communications, public relations, social responsibility, strategy Julia Davis brand reputation, crisis communications, public relations, social responsibility, strategy Julia Davis

Everyone should have a crisis plan and here’s how

By now everyone should know that every business, brand, and organization is bound to experience crisis. A crisis may not be happening within the four walls of your operations or directly calling you out for a customer service experience gone wrong, but we know that natural disasters, global health crises, and community unrest affect everyone.

Read More
brand reputation, crisis communications, public relations, social media, social responsibility, strategy Laine Lieberman brand reputation, crisis communications, public relations, social media, social responsibility, strategy Laine Lieberman

From queso to tech, Austin brands found a way to give back during COVID-19

If you feel like you’ve heard “unprecedented” and “together” over and over again, you’re not imagining things. In fact, the descriptors capture the spirit of how the world was caught off-guard as COVID-19 challenged our way of life, and how collaborative solutions are needed to lessen the pain of those most affected.

Read More
public relations, strategy, thought leadership Whitney Radley public relations, strategy, thought leadership Whitney Radley

Relationships with reporters are tricky: Here’s how public relations pros can get it right

It’s no secret that the state of journalism is in constant flux. These days, traditional reporters aren’t the only ones we rely on for information: bloggers, influencers and citizen journalists also contribute to the media landscape and cultural zeitgeist.

Read More